Brasil Game Show 2026

Latin America's largest gaming trade show and convention, featuring major industry players and new product launches.

Brasil Game Show 2026

Brasil Game Show (BGS) runs October 9–12, 2026 at Distrito Anhembi in São Paulo, Brazil.

What it is

BGS is an annual video game show for the public and the industry, and the organizer calls it the largest game fair in the Americas. It began in 2009 as Rio Game Show. It now fills every pavilion at Distrito Anhembi.

Games, technology and retail companies exhibit and announce new titles. Independent studios get their own space in the BGS Indie area, and the program also includes BGS Talks, Meet & Greet sessions, cosplay, international guests, influencers and tournaments. The organizer says the 2025 show drew 306,798 visitors over four days.

BGS also collects food donations for charity, as it has since 2011.

Hours

• Friday, October 9: BGS Conference 11:30–13:00, then show 13:00–21:00
• Saturday, October 10 to Monday, October 12: 12:00–21:00

The BGS Conference on the first day is a stage session where exhibitors announce games and technology news. Monday, October 12 is a Brazilian public holiday.

Tickets and business access

Standard single-day tickets cover Saturday or Sunday, or Monday on its own. The standard passport covers Saturday through Monday. Friday is the exclusive press day.

Only premium, business and camarote tickets include Friday, and these also give one hour of early entry. Prices rise in stages as the show gets closer, so check the organizer's ticket page for current prices.

BGS Business is a B2B area for corporate visitors, with meetings arranged through the MeetToMatch matchmaking platform and included with the business passport. Companies can apply to exhibit through the BGS B2B portal.

Getting there

Distrito Anhembi has its own parking, with the main lot at gate 38. A free BGS shuttle runs from the Tietê bus terminal, and Santana is the closest metro station. The organizer suggests Rua Professor Milton Rodrigues as the pick-up and drop-off point for taxis and ride-hailing apps.