Athletic Business Conference & Expo
Nov 17, 2026 - Nov 19, 2026
The Health & Fitness Association Show 2027
March 10, 2027 - March 12, 2027
Las Vegas, United States
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About The Health & Fitness Association Show
An event for fitness facility owners, gym operators, and wellness entrepreneurs focused on scaling business with clarity and creativity. Features data-driven sessions, hands-on workshops, tech exhibits, and expert keynotes.
HFA Show 2027
HFA Show 2027 runs 10–12 March 2027 at Mandalay Bay in Las Vegas, Nevada.
The HFA Show — formerly the IHRSA Convention & Trade Show — is the Health & Fitness Association's annual event for the health club and fitness industry, combining an exhibitor floor with keynotes and operator education. San Antonio 2028 and Orlando 2029 are already announced.
Key Topics
- Fitness club operations
- Member retention and sales
- Fitness equipment and technology
- Industry advocacy
Quick Info
- Dates
- March 10, 2027 – March 12, 2027
- Location
- Las Vegas
United States - Organizer
- Health & Fitness Association
Industries
Upcoming Fitness Expos
All fitness expos →Frequently asked questions
When is The Health & Fitness Association Show 2027?
The Health & Fitness Association Show 2027 runs March 10, 2027 – March 12, 2027.
Where is The Health & Fitness Association Show 2027 held?
The Health & Fitness Association Show 2027 takes place at Mandalay Bay in Las Vegas, United States.
How do I register for The Health & Fitness Association Show 2027?
Registration is handled by the organizer, Health & Fitness Association — details and passes are on the official website.
Before you go to The Health & Fitness Association Show 2027
For Attendees · 4 min read
Trade Show vs Convention vs Conference vs Expo
What actually separates a trade show from a convention, conference, or expo — and how to figure out which one you're attending.
For Exhibitors · 6 min read
First-Time Trade Show Exhibitor Checklist
A 90-day countdown, on-site survival, and 30-day post-show follow-up — the things first-time exhibitors forget until it's expensive.
For Attendees · 5 min read
How to Attend Trade Shows for Free (or Almost Free)
Seven legitimate ways to skip the $1,000+ registration fee — and what each requires.