Southern Christmas Show
Nov 11, 2026 - Nov 22, 2026
Spielwarenmesse 2027
February 2, 2027 - February 6, 2027
Nuremberg, Germany
Next up in Toy & Gift Trade Shows
- Intergift 2027 Feb 3–6, 2027 · Madrid
- Spring Fair 2027 Feb 7–10, 2027 · Birmingham
- Toy Fair 2027 Feb 20–23, 2027 · New York
About Spielwarenmesse
An international trade fair for toys, games, and leisure products, featuring global exhibitors and innovative product showcases. Held annually since 1949, it serves as a central meeting point for the industry.
Spielwarenmesse 2027
Spielwarenmesse runs 2–6 February 2027 in Nuremberg, Germany.
Spielwarenmesse is a trade-only toy fair. Thousands of exhibitors across every category (traditional toys, games, model railways, licensed product, outdoor play) show their new lines to buyers from well over a hundred countries, and the fair's trend showcases are the industry's annual forecast of what will sell.
Attendance is strictly trade. For toy retailers, distributors and licensors, Nuremberg in early February is the fixed point around which the buying year is organised.
Key Topics
- Toys and games
- Toy retail buying
- Licensed products
- Model making and hobby
- Toy industry trends
Upcoming Toy & Gift Trade Shows
All toy & gift trade shows →Christmas Gift + Hobby Show
Nov 11, 2026 - Nov 15, 2026
Salt Lake Family Christmas Gift Show
Nov 12, 2026 - Nov 14, 2026
Frequently asked questions
When is Spielwarenmesse 2027?
Spielwarenmesse 2027 runs February 2, 2027 – February 6, 2027.
Where is Spielwarenmesse 2027 held?
Spielwarenmesse 2027 takes place in Nuremberg, Germany.
How do I register for Spielwarenmesse 2027?
Registration is handled by the organizer, Spielwarenmesse eG — details and passes are on the official website.
Before you go to Spielwarenmesse 2027
For Attendees · 4 min read
Trade Show vs Convention vs Conference vs Expo
What actually separates a trade show from a convention, conference, or expo — and how to figure out which one you're attending.
For Exhibitors · 6 min read
How Much Does It Cost to Exhibit at a Trade Show?
A 2026 cost breakdown by booth size and show tier — booth space, build-out, travel, staffing, and the line items that wreck budgets.
For Attendees · 5 min read
How to Attend Trade Shows for Free (or Almost Free)
Seven legitimate ways to skip the $1,000+ registration fee — and what each requires.