World Dairy Expo 2027
About World Dairy Expo
An international dairy trade show featuring dairy cattle shows, exhibits, and the latest dairy technology and equipment. Attracts over 65,000 attendees from 100 countries.
World Dairy Expo 2027
World Dairy Expo returns to the Alliant Energy Center in Madison, Wisconsin, on September 28 – October 1, 2027. The organiser's theme for 2027 is "Diamond Days of Dairy". Its published future dates run on to 2028, when the show is set for October 3–6.
What it is
World Dairy Expo is an annual event for the global dairy industry that combines a dairy cattle show with a trade show, education seminars and youth programmes. The dairy cattle show is held in the New Holland Pavilions and Cattle Tents, on the colored shavings the show is known for, and the cattle show schedule starts before the trade show opens.
The trade show
- Spread across the campus. The organiser says the trade show covers four locations over the 164-acre campus, and publishes maps to help plan a route.
- Searchable exhibitor list. Participating companies can be searched by company, keyword, category or product, and the listings stay available year-round.
- Knowledge Nook. Inventors, innovators and researchers present products and services that are new to the market.
- Mobile app. The event app puts events, animals and exhibitors in one place.
Education
The organiser runs educational seminars through the week in several formats, from expert presentations to producer-to-producer sessions.
Next up in Farm Shows
- Sunbelt Ag Expo 2027 Oct 19–21, 2027 · Moultrie
- The Global Produce & Floral Show 2027 Oct 20–22, 2027 · Atlanta
- Agri-Trade Equipment Exposition 2027 Nov 3–5, 2027 · Red Deer
Key Topics
- Dairy cattle show
- Dairy equipment and technology
- Dairy education seminars
- Youth programmes
- New-product presentations in the Knowledge Nook
Upcoming Farm Shows
All farm shows →Frequently asked questions
When is World Dairy Expo 2027?
Where is World Dairy Expo 2027 held?
How do I register for World Dairy Expo 2027?
Before you go to World Dairy Expo 2027
Trade Show vs Convention vs Conference vs Expo
What actually separates a trade show from a convention, conference, or expo — and how to figure out which one you're attending.
First-Time Trade Show Exhibitor Checklist
A 90-day countdown, on-site survival, and 30-day post-show follow-up — the things first-time exhibitors forget until it's expensive.
How to Attend Trade Shows for Free (or Almost Free)
Seven legitimate ways to skip the $1,000+ registration fee — and what each requires.