Music China 2026

October 28, 2026 - October 31, 2026

Shanghai, China

About Music China

Asia’s leading trade fair for musical instruments, lighting, pro audio and accessories.

Music China 2026

Music China 2026 runs October 28–31, 2026, at the Shanghai New International Expo Centre (SNIEC), 2345 Longyang Road, Shanghai.

What it is

Music China, whose Chinese name is 中国（上海）国际乐器展览会, is a trade fair for musical instruments and music technology. The organizer says it was founded in 2002, and it is a UFI-approved event.

The exhibit categories run from pianos and keyboards, fretted and bowed strings, brass, woodwind, percussion, and traditional and Chinese instruments to amps and pro audio, electronic instruments, sheet music and publishers, music education, instrument processing and raw materials, music therapy, and software and plug-ins. The show's contact addresses belong to Shanghai Intex Exhibition Co., Ltd, which holds the site's copyright.

Trade days and public days

Visitors must pre-register online. Visitors without a Mainland China ID card exchange their confirmation for a badge at the overseas counter on site. The first two days are for buyers, and the last two are open to both buyers and the public:

Wednesday, October 28 (buyers only): 9:30 am – 5:00 pm, last entry 4:30 pm
Thursday, October 29 (buyers only): 9:30 am – 5:00 pm, last entry 4:30 pm
Friday, October 30 (buyers and public): 9:30 am – 5:00 pm, last entry 4:30 pm
Saturday, October 31 (buyers and public): 9:30 am – 3:30 pm, last entry 3:00 pm

Minors 16 and under must be pre-registered by an adult and enter with a guardian, who signs a parent commitment letter at the counter. Groups of ten or more register through the buyer service team, which also runs a Match Me buyer–exhibitor matchmaking service.

Programs on site

The organizer's 2026 program includes the Music China New Product Launch, Music X (a music-technology area with workshops and forums), Into the Music Tech Groove 2026, industry forums and how-to sessions, master classes, a violin-making workshop and stringed-instrument sound evaluation, an electronic music competition, and the Never-Ending Music live stage.