Great Food Expo
Nov 14, 2026 - Nov 15, 2026
Winter FancyFaire 2027
January 17, 2027 - January 19, 2027
San Francisco, United States
Next up in Food Trade Shows
- Sustainable Foods Summit 2027 Jan 20–21, 2027 · San Francisco
- IPPE (International Production & Processing Expo) 2027 Jan 26–28, 2027 · Atlanta
- Unified Wine & Grape Symposium 2027 Jan 26–28, 2027 · Sacramento
About Winter FancyFaire (formerly Winter Fancy Food Show)
Winter marketplace for specialty foods and beverages featuring thousands of exhibitors and educational sessions.
Winter FancyFaire 2027
Winter FancyFaire 2027 runs 17–19 January 2027 in San Francisco, California.
The Winter Fancy Food Show has been rebranded by the Specialty Food Association as Winter FancyFaire. The first industry event of the specialty-food year, the 2027 show brings 12,000+ industry professionals to San Francisco, with exhibitors showcasing new specialty products across 40+ categories.
Key Topics
- Specialty food
- Food and beverage trends
- Buyer sourcing
- Food industry networking
Upcoming Food Trade Shows
All food trade shows →Frequently asked questions
When is Winter FancyFaire 2027?
Winter FancyFaire 2027 runs January 17, 2027 – January 19, 2027.
Where is Winter FancyFaire 2027 held?
Winter FancyFaire 2027 takes place in San Francisco, United States.
How do I register for Winter FancyFaire 2027?
Registration is handled by the organizer, Specialty Food Association — details and passes are on the official website.
Before you go to Winter FancyFaire 2027
For Attendees · 4 min read
Trade Show vs Convention vs Conference vs Expo
What actually separates a trade show from a convention, conference, or expo — and how to figure out which one you're attending.
For Exhibitors · 6 min read
How Much Does It Cost to Exhibit at a Trade Show?
A 2026 cost breakdown by booth size and show tier — booth space, build-out, travel, staffing, and the line items that wreck budgets.
For Attendees · 5 min read
How to Attend Trade Shows for Free (or Almost Free)
Seven legitimate ways to skip the $1,000+ registration fee — and what each requires.